Britney Spears has become the new spokeswoman for the Candie’s brand sold exclusively at Kohls. Candie’s seems to continuously attract some of Hollywood’s hottest young female stars. Past Candie’s spokeswomen have included Fergie, Hayden Panettiere, Hilary Duff, and Jenny McCarthy. The Candie’s brand offers a handbag line that features handbags of all different shapes, sizes, and colors and for all different occasions. You can find cute colorful clutches or faux leather hobo bags. They range in price from $15-$40. These bags may not offer the luxury and chicness of designer handbags…but at those prices what do you expect?
Britney’s deal with Candie’s and Kohls is in conjuction with her current US tour and will be playing a major part in her promotional activities. As a part of the deal Britney will be wearing Candie’s items, including handbags, in one of the music videos for a single off of her newest album “Circus.” Do you think Britney may start a penny saving trend with these Candie’s promotions? The brand certainly thinks there is a synergy between Candie’s and Britney’s fan base and if there was anytime to start a money saving trend it is certainly now during this economic downturn.
Find Candie’s handbags at Kohls.com for $15-$20.